Case Studies

I collaborate with each department to translate the organization’s work into visuals for our donors, digital and in-person audiences.

ACLU of Florida

I led the 2022 brand refresh, and provided creative direction for various projects from signage to full event branding and production.

Straub Collaborative

I led the business owner through a brand transition, creation of brand assets, menu design, mural design and painting, interior design consultation and more.

Flatbread & Butter

Skills

Branding + Strategy

7+ years of brand and creative strategy work starting with and internship at USA Today in 2016. Since then, I have worked with various brands, large and small - adidas, intel, CenturyLink, Uber, Microsoft, the ACLU, and more.

Social Media

In addition to content creation, I have also provided social media strategy to the ACLU of Florida. Utilizing in-app analytics and Meltwater software, I review and plan with the Deputy Director or Communications.

Web Design

In addition to designing websites on platforms such as SquareSpace and Wix, I collaborate with developers to hand over front-end designs for build-out.

Instructional Design

Utilizing different software and platforms, I have created presentations and guidelines that have won RFP’s for companies such as Sperry and Merrell, instructed photographers across the world on adidas photography standards, and provided guidelines for several brands across industries.

Photo + Video Editing

I use Adobe software to edit photo and video for use in print and digital settings.

Motion Graphics

Utilizing PremierePro, I produce video projects that include motion graphic elements. I collaborate with teams to develop video from storyboard to final editing.

Logo Design

Concepting

  • Flatbread & Butter Brand Concept

  • Flatbread & Butter Brand Concept

  • XAG Solutions Brand Concept

  • XAG Solutions Brand Concept

  • Straub Collaborative SS24 Workshop Concept

  • Straub Collaborative SS24 Workshop Concept

  • Straub Collaborative SS24 Workshop Concept

  • Straub Collabortative SS24 Workshop Concept

  • Straub Collaborative SS24 Workshop Concept

  • Straub Collaborative SS24 Workshop Concept

  • USA Fencing Logo Development

  • County Mental Health Campaign

Apparel Graphics

  • St. Pete Pride

  • St. Pete Pride

  • St. Pete Pride

  • YEA Collective

  • St. Pete Reads! Lit Fest

  • XAG Solutions

  • Cotee River Crossfit

  • Flatbread & Butter

  • Palm Pike Apiary

  • Alphonse EP Merch

  • ACLU of Florida

More work available upon request!

Occasionally, I get a chance to work with super secret clients and I really want to give you a peek at the work! Send me a quick email and we can chat about my full breadth of experience.